Kathryn's Blog

Sparkly wine is pure gold for romance

Drew and I started a wine course last night, and one of the first four wines we tasted was a winner for eye appeal:  Peter Brum’s Gold Sparkler is a sparkling wine with real gold leaf floating in it—24 carat!

If you want to score a home run with your Sweetheart, this beautiful wine would be quite a way to celebrate an evening.  At less than $20 a bottle, it also is quite a bargain.  And BTW, you drink the gold speckles along with the vino.  Wow.


Advertising stats and eHarmony

eHarmony is well financed, for sure.  In nine months last year, it spent almost double what Match.com spent on ads. 


eHarmony spends $93.3 million in advertising in 9 months, almost twice as much as Match.com—see chart below, figures in the $100,000’s”

Rank   Site               Jan 07 to Sep 07   Jan 08 to Sep 08
1       eHarmony           79,019.631         93,255.171
2       Match.com           51,170.580         47,607.049
3       Chemistry.com       12,125.655         28,282.073
4       Cupid.com             1,067.142           847.231
5       Nocheatersdate.com       0.000           822.042
6       Blacksingles.com       272.964           510.251
7       AdultFriendFinder.com     0.000           243.553
8       AshleyMadison.com       59.977           243.420
9       Ciaorossano.com           0.000           212.750
10     ChristianMingle.com       0.000           201.213
Source: The Nielsen Company (2009)



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